Question

What are the correct ways to cite a link and a book title?

Answer 1

That depends on the style you're using. There are different methods for each style. MLA, APA, etc.
But these resources will help you:
MLA: http://owl.english.purdue.edu/owl/resource/747/01/
APA: http://owl.english.purdue.edu/owl/resource/560/01/

Also easybib and citationmachine.net are good sources that will help you create the citation, but aren't always 100% accurate, so it's good to check it against the owl's guidelines.