describe the advantages franchising offers for an entrepreneur ?
It allows one to follow a "tried-and-true" business model. Basically, a franchiser has someone who knows what they're doing giving him or her a "template" to follow, where the minor details are up to him or her. It allows an entrepreneur to see how businesses are run by being largely involved in the running of the particular franchise business, by following rules rather than just doing whatever he or she wants. In other words, running a franchise is a learn-by-doing opportunity to learn how to operate a "regular" business.
The entrepreneur runs a business that is already established. A brand that is already established, hence the factor of risk is not involved, moreover the market prices, products and packaging is already stated by most of the franchisee hence the hassle and market research is not needed.
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