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Economics - Financial Markets
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You see a commercial for a new product. It promises you clear skin in 30 days and greater confidence. The company selling the product is using a claim of higher quality than competing products in price-based competition a claim of higher quality than competing products in non-price competition an emotional appeal in advertising as a method of price-based competition an emotional appeal in advertising as a method of non-price competition
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appeals to the emotions of the consumer. Is what it told me
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