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Television commercials are known to be one of the best ways to sell a product to the public. These commercials have evolved greatly over the years and can include a variety of creative and highly appealing techniques,from state-of-the-art special effects to concept-heavy plots. However, commercials can be expensive to produce and to broadcast during premium television viewing times. Other approaches may be effective as well, including print or Web ads, billboards, and direct mail pieces. Discuss the visual and persuasive elements of television commercials, arguing whether they are better
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