Question

which of the following salutaions is most appropriate fro en e-mail message to a potential customer you have never met named Dr. William Cross?
a. Dear Mr. Cross:
b. Good morning, Bill,
c. Dear Dr. Cross:
d. Hey,

Answer 1

C, its the most formal and doctors tend to get offended if you leave out their title :) Not to mention the hullaballoo it could potentially cause if the doctor was a woman after all