You just watched a commercial in which a popular singer picks up a soda before going on stage. When the singer drinks the soda, he appears to feel more confident. He then looks at the screen and says, "This is the soda I need to make me feel like a star!" What technique has the advertising company used to persuade you to buy the soda?

A.)Bandwagon
B.)Plain folks
C.)Scientific evidence
D.)Testimonials

Question

You just watched a commercial in which a popular singer picks up a soda before going on stage. When the singer drinks the soda, he appears to feel more confident. He then looks at the screen and says, "This is the soda I need to make me feel like a star!" What technique has the advertising company used to persuade you to buy the soda?

A.)Bandwagon
B.)Plain folks
C.)Scientific evidence
D.)Testimonials

celinegirl · Answer

D?