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Susan was asked to write an essay on the psychological reasons people prefer foods like candy bars, soda, and French fries instead of foods like broccoli & lean chicken. She wrote her paper on the effects of advertising on consumer behavior and the use of strong sensory stimuli to sell these foods. This explanation of behavior is: a. A proximate explanation b. An ultimate explanation c. A modular explanation d. A Phenotypic explanation e. A genotypic explanation
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