Question

Choose a well-known company that you know of, and describe its direct and indirect competitors. Describe at least 2 direct competitors and 2 indirect competitors.

Answer 1

Let us use MICROSOFT. Two direct competitors to MICROSOFT are APPLE and SAMSUNG. Two indirect competitors to MICROSOFT are WHOLE FOODS and WAL-MART. Direct competition occurs when companies are offering similar and same technologies to the market, while indirect competition are two different industries that offer their goods to a similar or same market.