Question

Will someone please help me with an English assignment..? It has to do with advertisements, condemnations and endorsements, rhetorical modes, and fallacies.

Answer 1

I can give it a look.

Answer 2

Instructions

Go through a magazine and select three advertisements for projects that interest you. Copy and paste the template below into the box provided and answer the questions for each ad you chose. You must choose one of each of the following for your ads:
•a condemnation
•an endorsement
•a combination of condemnation and endorsement

Purpose: Is this ad a condemnation, an endorsement, or a combination of the two? (Refer to the lesson titled "Types of Mass Media" to review condemnations and endorsements).

Be prepared to give two examples to support your choice.

Examples of endorsement:

Examples of condemnation:

Examples of condemning to endorse:

Rhetorical Modes: Does this ad appeal to the reader's sense of logic, the reader's sense of emotion, and/or the author's image?

Ethos:
Example 1:
Example 2:

Logos:
Example 1:
Example 2:

Pathos:
Example 1:
Example 2:

Fallacies: Make a list of the fallacy or fallacies used in this ad (Refer to the lesson titled "Fallacies in the Media" if you need to review the types of fallacies and see examples of each).

Be prepared to give an example to support your choice.

Ad Hominem

Used__
Not Used__
Example:

Appeal to Authority

Used__
Not Used__
Example:

Black or White Fallacy

Used__
Not Used__
Example:

Oversimplification/Hasty Generalization

Used__
Not Used__
Example:

Non Sequitur

Used__
Not Used__
Example:

Straw Man

Used__
Not Used__
Example:


key point

Turn the ads, copies of the ads, or a citation explaining where to find the ads (e.g., Web site URL) in to your teacher in order to receive credit for the project.

Overall Effectiveness: Is this ad effective?

Why or why not?

(Write one paragraph explaining why or why not. Support your answer with your evaluation of the purpose, use of rhetorical modes, and presence of fallacies)

Answer 3

@bibby

Answer 4

@bookworm00981

Answer 5

What about this do you not understand? The process is not too hard, but if you are confused by some of the terms, well, then it would be impossible.

Answer 6

I have tried over and over again to do this project. I just don't get it, or the other one.

Answer 7

Get some example ads that you think are either condemnations or endorsements. Political ads might be good

Answer 8

Actually, that might be a good way to get some examples. Let me see.

Answer 9

The teacher didn't provide any examples of anything

Answer 10

Here is a look at some ads:
http://www.factcheck.org/2014/01/competing-attack-ads-in-florida-miss-mark/

There are lots of others on that site. It shows, in depth, how an ad can be take apart.

The good news is this: your assignment will be shorter. You just need the basics on some print ads.

Answer 11

What do you mean?

Answer 12

FactCheck.org does detained analysis of politicians and political statements. They show the logical fallacies and arguments being made. They really go into it in depth, which is more than your assignment is asking for. But it still gives an example of how something can be pulled apart and looked at.

Answer 13

I don't understand at all...

Answer 14

Fallacies are unsound arguments. At their cores, a lot of these attack ads and defense ads argue on some faulty premise of fallacy

Answer 15

I know what a fallacy is.

Answer 16

Well, look at your assignment. You are supposed to look at an ad that endorses (supports) or condemns (is against) something. Then pick at it and see if it makes sense or if it just uses tricks and bad arguments.

Answer 17

I have to find ads that endorse, condemns, and a combination of both. How am I supposed to pick at it? I don't understand. I had somebody that was going to help me, and do the first half of the project for me, and then I would do the second half. and he would help me with that if need be. But he got busy all of a sudden so I'm completely lost for this assignment and another.

Answer 18

Pick ads however you want. At random if you want. Once you have one, any one, you begin to see what it is trying to do and how.

Answer 19

Yeah well I can't figure it out.

Answer 20

What ad did you pick?

Answer 21

I didn't pick any ad because I don't understand anything about the assignment.

Answer 22

Well, it starts with picking an ad however you want.
Then you look at what it is for or against and how.

Like say a car ad that talks about how safe it is to drive. It is for the car and making a logical argument. They probably have something about the five start rating in crash tests, which is a reference to an authority. And it might even imply that women will love you for buying it, which would be a fallacy because your buying a car has very little to do with how women feel.

Answer 23

Okay, then what?

Answer 24

Then you write it up in the template provided and go on to the next ad.

Answer 25

Will you find three ads for me? One for each thing needed.. Condemnation, endorsement, and a combination of the two.

Answer 26

Please and thank you.

Answer 27

It should be pretty easy for you to do. Any ad that is for something or someone and only for the one thing/person is an endorsement. Most product ads are this. Any ads that are only against are the condemnation. If they say you should switch or change or chose this over that are the mixed ones.

The recent controversy over Subway would probably make a condemnation. Any of the car ads where people are shown as switching car makers would be the mixed. The endorsement ones are the majority of ads so you can trip and find 10 of them.

Answer 28

Okay, once I get done with this one, will you check over it? And help explain the next assignment for me as well? Thank you for your time and help.

Answer 29

Sure. Just tag me.

Answer 30

Will do.

Answer 31

What would I type into Google to look for ads?

Answer 32

https://www.google.com/search?q=buy+this+instead+ad

That iss an OK pace to start. Hmmm...

https://www.google.com/search?q=advertising+review

That might help more.

Answer 33

Sorry, I forgot :P I was really busy.

Answer 34

Okay so I found an ad about drunk driving and I'm using that for the condemnation one. But I have a question... Does it have ethos, pathos, or logos? I can't tell. I can type it up and let you read it to decide, because I don't know. And what fallacies does it have? I can't tell that either.

Answer 35

OK. I found a good reference to those before... let me see if I can find the link.

Answer 36

Yah, here: http://web.calstatela.edu/faculty/jgarret/3waypers.htm

It is short, but has some examples. Can help you get a feel for it more.

Answer 37

1.) Condemnation
I found an ad that is condemning driving while "buzzed" or intoxicated. It stated that if you drink and then get in your car and go drive somewhere, you will lose your life savings because of all the legal expenses, such as court fees, fines, bail, lawyers, and fines. It also stated that you will have to move in with your parents, you will lose your girlfriend/boyfriend, and you will lose your car if you drive drunk.

Answer 38

Does that contain the black and white fallacy?

Answer 39

Yes, false dichotomy, black/white... two choices when there are a lot more. Also, it is pathos. They are trying to make you feel fear. And it is logos, there are logical facts in there about how much it does cost. So they are using a complex argument that is partially true, then messing it up with a falacy.

Answer 40

What is false dichotomy?

Answer 41

false dichotomy = black/white fallacy = false dilemma

They all mean it is a problem of only two choices: lose all your money due to costs or stop drinking.

Answer 42

Okay. Do you think that ad is effective?

Answer 43

Don't know. I have not seen the ad. Does it seem to make you think about the problems drunk driving can cause?

There is one other fallacy there.. piling it on... I can't remember the name right now. Let me look for it.

Answer 44

I took bits and pieces from different drunk driving commercials..lol From what I have, do you think it's effective? I'm sure you've seen the commercials.

Answer 45

Here it is:

Slippery slope (thin edge of the wedge, camel's nose) – asserting that a relatively small first step inevitably leads to a chain of related events culminating in some significant impact/event that should not happen, thus the first step should not happen. While this fallacy is a popular one, it is, in its essence, an appeal to probability fallacy. (e.g. if person x does y then z would (probably) occur, leading to q, leading to w, leading to e.)[72] This is also related to the

That also applies to what they are talking about with the whole, "You get arrested, you lose all your money, you have to move in with parents, you lose your partner" thing.

Had to look up the fallacies again. Hehe. http://en.wikipedia.org/wiki/List_of_fallacies

Answer 46

OH! And those get rid of cable and replace it with dish ads use that! Those are combination of condemnation and endorsement ads!